Questa Pasqua nasce sotto i migliori auspici,  Leaderform ha infatti devoluto tutto il ricavato della lotteria che si è conclusa oggi a FILOCONTINUO Cooperativa Sociale Onlus.

http://www.filocontinuo.org/content/chi-siamo

Leaderform, sponsor ufficiale Hellas Verona F.C., ha messo in palio 3 Maxi Uova di Cioccolato Gialloblù. Complimenti ai fortunati vincitori!

1°Premio: Mauro S.

2° Premio: Emanuele dG.

3° Premio: Benedetto T.

Con l’occasione Leaderform augura una serena Pasqua a tutti!

Basically, the purpose of commercial printing is to impress and encourage as many prospective clients as possible. if you’re a business owner, you know how important this endeavor can be. in the following, let’s delve further into the subject and learn more of it.

Isn’t it that when you have a new product or service, it’s crucial to create awareness about it among your target customers? otherwise, you can never make a profit, right? this is exactly where printed materials come in. They can serve as powerful tools in relaying information to people. They can also rouse interest so that readers will give the new product or service a try.

Some of the most common items for business printing are letterheads, writing pads, posters, brochures, flyers, diaries, calendars, bills, charts, vouchers, diagrams, and presentation folders. They all have a capacity to inform and entice. Depending on which you think is most suitable for you business, you can have them made by your chosen printer.

There are various ways to have your promotional materials printed. you can go to a common printing house, a specialty printer, or an online printer. in the following, let’s get to know their differences.

Common Printing House. a common printing house is a local company for business printing. you will likely find one within the area of your work or residence. It usually offers general services such as printing pamphlets, booklets, flyers, receipts, and the likes. It is expected to charge reasonably, however, you can’t expect much about the quality. in all probability, it will be just run-of-the-mill. hence, if you need to have some items printed that require high standards, a local printing house may not work for you.

Specialty printer. from the term itself, you can gather that this company offers special printing. this means that it may only focus on one or two kinds of printing materials or products. For instance, it may only offer to print booklets and not posters or brochures. Going to a printer like this can be good especially if you are eying to print materials of their expertise. The only drawback is they can’t help in other things, like when you wish to explore other kinds of promotional items.

Online printer. An online printer is a company you can do business with over the Internet. It is advantageous for several reasons that’s why a lot of companies choose it for business printing. most online printers offer a wide array of services and they are available 24/7. this means that you can transact with them at the time of your convenience. everything is done electronically, so all there is to do is wait for your order to arrive at the door. if you’re busy or you wish to make use of your resources more efficiently, selecting an online printer is surely the best for you.

1) the color can go wrong. It’s very difficult to get all the shades and tones correct in any kind of a print job, particularly one which has any level of complexity to it. Many professional printing companies will use very large four color presses and they have expert printers who have run millions of impressions. they know how to get your color to come out right.

2) Critical tasks such as cutting and folding can go wrong. there is a number of seemingly simple tasks which take place behind the scenes which many buyers of print do not give a great deal of thought to. Tasks such as cutting your materials after they have been printed, or folding them to the right specifications. If it isn’t done precisely, the job has to be done over or it’s sent out wrong.

3) Customer service departments can bail you out of a bad situation. Customer service departments can do things for you that might not be possible in mom and pop operations. they may be able to change the size of an order, put it on a rush status to get it out the door ahead of everyone else, or advise you when the materials you think you want can be obtained more cheaply using a different source.

4) Postal regulations can be complicated. you may have a beautifully designed catalog which is timed with the opening of a new location. If your printer does not understand the postal regulations in all their complexity, your mailing may be prohibited from being delivered.

5) Printing companies are staffed by people who have skills you may not have considered. Professional printing companies are staffed by people with related skills: those with strong graphics capabilities who can advise you on color choices. Writers and editors who can clean up your text if needed. A company with a high employee count has more people-resources than the mom and pops.

6) you can’t think of everything. you may have forgotten a few steps. It is easy enough to forget to do things even when you know exactly what you are doing, much less if you’re not proficient at something. take the pressure off yourself and use a professional.

Automated workflows

Automated workflows are going through a new renaissance with the introduction of new specifications so files can handle complex variable data and then process them through the facility in the most efficient manner possible. This applies irrespective of the printing process. Increasingly, companies will try to “touch” a file as few times as possible.

Production inkjet technology

This technology is taking inkjet printing to a whole new marketplace, and we are seeing new capabilities monthly, if not weekly. Because this is so new, there will be many business and technical questions and challenges in its implementation.

Wide format inkjet

Wide format inkjet printing continues to expand in use, and is gradually eroding the use of screen printing for signage, point-of-purchase displays, and other uses. Single-pass ink jet is the most exciting development in this area, promising to revolutionize the speed and cost of producing wide-format graphics.

Marketing metrics

Marketing dollars are continually being challenged, and there is push to show value for the spend that occurs. To help with this there are many new technologies that can link print to other media, such as Web or mobile, including technologies such as QR codes and augmented reality. These can then be used to engage the consumer and provide hard analytics back about the effectiveness and touch points in campaigns.

Paper and board packaging

There will always be the need to have packaging material for the merchandise we buy! It continues to be a strong area in lithographic and flexo printing, both from the printer’s perspective, as well as those of the suppliers. There is also an increase in inkjet technologies for packaging.

Color measurement and management

Color science is continually developing to more accurately reflect what humans see. This is leading to the introduction of new color measurement instrumentation and management solutions to meet reproduction challenges. Solutions are continually made easier to use in order to broaden their application, and we are seeing the increased use of RGB workflows and Device Link Profiles to help with color management.

Digital technologies

The use of digital technologies is one of the growth areas of the printing industry, with higher margins available in these areas as it is not a commodity sale. These are producing more cost-effective solutions to the user with greater control and predictability of the print. The integration of different messaging and communication means is important, as is being able to provide metrics on the effectiveness of such campaigns.

Non-print technologies

There is an increase in the amount of information that is communicated in digital media, through tablets, computers, mobile devices, etc. New and innovative technologies are being developed to optimize the manner in which existing data can be utilized to this media, how it can be integrated into print media solutions, and how it can open up new business opportunities.

Functional printing — Inks that do things other than graphics!

This is an emerging technology and one that a number of printers are becoming interested in. It encompasses items such as RFID, security, batteries, lighting, displays, and bio-sensors. This area is one which is highly specialized but can offer a very high value add to the printed material.

Finishing automation

The bindery is one of the most important operations in a facility, as we are handling some of the most valuable assets and with some of the least skilled staff. Printers should be evaluating the different solutions that are available for automating and increasing their effectiveness in this area.

Integrated print solutions

Many presses and providers are integrating a number of different processes into a single production run such as lithographic, inkjet, flexography, and foiling to name but a few. These solutions allow print to be differentiated and provide added value, utilizing the best features of the different processes.

Flexible Packaging

Packaging is never going to go away; there will always be the need to have packaging material and much of this is moving toward flexible packaging. This has traditionally been produced using flexo and gravure, although an increasing number of solutions are available using either digital or offset. Flexible packaging often has challenging requirements, such as complex inks and varnishes, material handling, image requirements, component compatibility, and finishing.

Since 1978, the annual InterTech^TM Technology Awards competition has highlighted many of the technology innovations that have propelled the industry to be more efficient, sustainable, and branch into new products and services. This is an invaluable source in identifying technologies and solutions that will change and positively impact the industry– look for the announcement of the recipients in July this year. I strongly encourage manufacturers and suppliers to enter their new technologies in the 2012 competition

A pioneer community dedicated to covering digital culture, social media and technology. It reports, every day, on the importance of digital innovation, multichannelling, electronic document management and how they empower and inspire people around the world.

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YOU MAKE YOUR CARD. WE’LL SEND IT. Take a photo or pick one from your album, frame it, write your message, sign and send!

24.02.12 iScrivito NOW AVAILABLE ON ANDROID MARKET! https://market.android.com/details?id=com.leaderform.iscrivito&feature=search_result#?t=W251bGwsMSwxLDEsImNvbS5sZWFkZXJmb3JtLmlzY3Jpdml0byJd

16.02.12 iScrivito full version 1.0.2 release available on http://itunes.apple.com/it/app/iscrivito/id490125843?mt=8

16.02.12 iScrivito lite version (free) 1.0.2 release available on http://itunes.apple.com/it/app/iscrivito-lite/id490121938?mt=8

Lite release is free and   You can send eCards anywhere in the world

you can follow us on Facebook   https://www.facebook.com/iScrivito

(Available for iPhones and iPads. Requires OS 4.3 or later versions)

________________________________

INCLUDED FEATURES

Functions:
- take a new photo or select one from an album
- select a border to frame the photo
- write your message in capital or cursive letters, either vertically or horizontally
- apply your graphometric signature
- select the address form the directory on your phone or input it manually
- preview the result and send

- each credit corresponds to the sending of one postcard
- buying the app gives you 3 initial credits
- get new credits with PayPal at the following prices:
✤ 1 credit= € 0.99 + VAT
✤ 5 credits =€ 4.50 + VAT
✤ 10 credits =€ 8.50 + VAT

Utilities:
- Erasers
- Recent activity panel

★★★★WORTH NOTING★★★★
- Football team frames available: HELLAS VERONA F.C.

FIXED IN VERSION 1.0.2
- English version
- Text Size
- QR Code features
- Settings upgrade

Chi non ricorda le vecchie cartoline postali?

..quando si andava in vacanza il primo pensiero era correre a comperarle…..Un saluto, una firma originale, il francobollo e via nella cassetta postale!….giusto in tempo perchè potessero arrivare prima del nostro rientro!

Oggi la tecnologia ed il mondo digitale ci hanno privato di questa piccola poesia…

Fa piacere a tutti peró ricevere un ”pezzo di carta” da conservare come un prezioso ricordo…e che bello sarebbe se anche i nostri figli potessero imparare giocando con il nostro passato!

Con iScrivito ora è possibile spedire cartoline postali con le TUE foto, con gli scatti che incorniciano i momenti più emozionanti, i luoghi più belli … Scatta una foto o attingi dalla tua libreria, incornicia, scrivi il tuo messaggio, firma ed invia!

Scarica l’app su Apple Store,

con l’acquisto riceverai subito 3 crediti per cominciare a spedire le tue cartoline!

 

iScrivito®

An application which allows you to reach your contacts anywhere in the world!

You can send eCards or real postcards.
Take a photo or select one from your collection, frame it, write a message, sign and send!
iScrivito, sharing your life!

iScrivito®

An application which allows you to reach your contacts anywhere in the world!

You can send eCards or real postcards.
Take a photo or select one from your collection, frame it, write a message, sign and send!
iScrivito, sharing your life!